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Local or Tourist?
PC: World Nomads I read Sahil Bloom's Curiosity Chronicle newsletter on the daily. A couple weeks ago, he wrote about the "Locals vs....
Nikki Matsuoka
Aug 3, 20222 min read
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Bullish on Snap
Snap Inc. listed on the NYSE in March 2017 under the ticker, SNAP. P.C. The Guardian There was a time when I believed that Facebook...
Nikki Matsuoka
Jan 31, 20222 min read
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Fast: Where E-Commerce Meets Branded Content
I discovered the e-commerce tech startup, Fast, on Twitter. Bless the Twitter algorithm. I'm pretty sure that Twitter recommended I...
Nikki Matsuoka
Sep 5, 20211 min read
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Marketer's Corner: NordicTrack In With The New
Dang, I'd like an apartment like that. P.C. Digital Trends Am I the only one who confused a NordicTrack commercial for a Peloton...
Nikki Matsuoka
Aug 14, 20211 min read
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It's The Little Things
Sometimes, you witness simple moments that provoke a deep appreciation for life. About a month ago, a bird's nest appeared nestled in the...
Nikki Matsuoka
Jul 16, 20213 min read
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The Impact of WeChat on Social Commerce in China
Brands using WeChat to amplify their social commerce game. PC: LaptrinhX Last December, I turned in my Chinese thesis! Guess what the...
Nikki Matsuoka
Jul 9, 20212 min read
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Back on the Blog (?)
I call this website my blog, but I was wondering to myself, can it even be a blog if it doesn't revolve around a certain theme? P.C....
Nikki Matsuoka
Jul 6, 20211 min read
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Favorite Product: Spotify
The green circular logo. One that many of us are all too familiar with. PC: Pinterest Given my growing interest in product management, I...
Nikki Matsuoka
Dec 23, 20204 min read
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Podcast Roundup #2
Some more podcasts... cause, why not? Instant 5 points if you already know what "a16z" stands for. PC: Apple Podcast a16z Podcast A...
Nikki Matsuoka
Aug 17, 20203 min read
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Corona-cation 2020: Studying Abroad in China
Since the spring of my sophomore year in college, I was set on studying abroad in Beijing, China. The Chinese language and culture...
Nikki Matsuoka
Aug 10, 20208 min read
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Nikki's Summer Playlist
*Short and fun post today! Gives me more time to work on a post for next week that I'm especially excited about :)* It's summertime...
Nikki Matsuoka
Aug 3, 20202 min read
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Marketer's Corner: 5 Campaign Analyses
We see ads all day on all types of medium. But, there are few powerful marketing campaigns that take your breath away, make you laugh...
Nikki Matsuoka
Jul 27, 20204 min read
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Podcast Roundup #1
Some of my favorite podcasts for summer listening! I'm a sucker for Business Wars. You'd probably be, too. PC: Wondery. Business Wars The...
Nikki Matsuoka
Jul 2, 20202 min read
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Tokyo: A Fifteen Year Reunion
Exploring Japan's largest city through a more appreciative set of eyes. Narrow passageway in Kagurazaka, Tokyo. Last May, I visited...
Nikki Matsuoka
May 18, 20184 min read
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Excursions: Joshua Tree + Los Angeles
Wandering through hip desert town and sprawling metropolitan city. Spring break of 2019. Destination: Orange County, CA (John Wayne...
Nikki Matsuoka
May 18, 20186 min read
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